Having an online-shop running on Drupal seems a good solution already for managing workflows associated with content editing and delivery. Yes, it still takes quite a lot of time to adjust all the information to your requests, but really, why should you need an additional asset to your CMS? Well, if you produce volumes of marketing content and deliver it across different channels and platforms, each with its own set of requirements, you’d better know why Digital Asset Management (DAM) system can be the helping hand you are subconsciously looking for.
In 2017 we saw chatbots rapidly becoming an important part of digital marketing strategy. Working as an effective way of getting never-before-seen amount of information from customers and of simplifying the customers’ journey on the website, they serve to make online business as client-oriented as possible. If you are still planning to build a chatbot and adopt it into your website, here is a short article to give you some ideas.
Once a mobile app development company has finished its work, the product – a mobile app – enters the market. With hundred thousands of other apps already existing and with tens of new releases appearing every day. The necessity to stand out from the competitors and attract customers – read ‘to get sales’ - becomes the main concern for the business. With many tools at hand, social media deserve special attention.